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‘Accessibility and value no longer need to be at odds’ – Whitney Mallet, a new Foreword for Daata Editions

In Daata, Daata Editions, daataeditions, NY Times, Uncategorized, Whitney Mallett on 02/06/2017 at 1:41 pm

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Accessibility and value no longer need to be at odds

A new Foreword for Daata Editions by Whitney Mallett

Trying to sell video art drove Gerry Schum to suicide. In the early 1970s, the German artist was a pioneer of the limited edition model, selling both limited and unlimited edition moving-image works through his Düsseldorf videogalerie. While it was visionary, the venture only lasted a year and a half. Low demand from institutions and private collectors combined with high overhead costs forced Schum to shutter the gallery in late 1972. He took his life a few months later in March 1973.

Though it doesn’t usually lead to such tragic ends, selling new media work can still be frustrating today. Forty-five years later, it remains true that there is not the same collector base for video works as there is for painting and sculpture. New media works, of course, aren’t as tactile as other art objects, and the market’s growing pains are usually blamed on digital art’s infinite reproducibility. Granted, it’s a simpler proposition to exchange a unique object for an agreed upon sum of money, it’s still not immediately obvious why a Giacometti bronze sculpture should be worth over $100 million dollars just because it’s something you can run your fingers over. Value in the art market is based on a slew of subjective and socially-determined factors. There’s no real reason why digital works can’t accrue the same values as oil paintings, there just needs to be a culture that encourages investing in them and a system that regulates their authorship and ownership, two things Daata Editions is strengthening through their platform.

In this smartphone-saturated world, people are very familiar with screen-based emotional experiences. The premise of communing with an art work based in bits and bytes is not as alien as it might have been a few decades ago. But as content has become ubiquitous online, it’s also been devalued. We started expecting for free the same works we used to pay to read in a magazine or watch in a movie theater, and seduced by the promise of viral fame, we started producing content for likes instead of pay while social media corporations profit from our toil. Understanding this ecosystem, Daata has devised a platform that shares works freely online and gets the artists paid. This is made possible by a tiered system where the work is shared online with a small watermark (there’s an aural equivalent for sound works as well) while collectors purchase the unaltered version.

In another era, video artists had to weigh the advantages of popularity and scarcity. American artist Cheryl Donegan recalls in an interview with The New York Times, “People would say they saw a tape of mine in Berlin, which I didn’t know about, and it freaked me out, but then I thought that sharing my work could also make it more popular.” With the dawn of the web, models of sharing video art like UbuWeb emerged which facilitated a wider viewership of material but through a non-commercial platform, giving digital life to pre-digital video works which were out-of-print. Daata Editions keeps in mind these art-loving audiences who would watch bootleg VHS tapes or peruse UbuWeb for mind-bending fare. All the works are available online at no cost. This decision also suggests a keen understanding of how a work’s popularity can increase its value, benefitting the collectors who have invested in buying a limited edition. Accessibility and value no longer need to be at odds.

Daata Editions model selling limited runs of digital works (video, sound, web, and poetry) through their online platform continues to grow the culture of investing in and appreciating new media art. They are making the purchase of screen-based works attractive to a wider audience of collectors while supporting the artists working in these mediums, making valuable contributions to building a sustainable market.

Whitney Mallett is a writer and filmmaker based in New York. She’s an editor of the digital platform Topical Cream

Daata x Vanity present Saya Woolfalk

In Art, Art Fair, Artist, Daata, Daata Editions, daataeditions, David Gryn, Digital, digital art, Frieze, Frieze Art Fair, Leslie Tonkonow, Miami, New York, Rita Pinto, Saya Woolfalk, Uncategorized, Vanity Projects, Video on 30/04/2017 at 7:25 am

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Daata Editions x Vanity Projects – featuring Saya Woolfalk

Colour Mixing Machine

On view in both Vanity NYC and Miami venues April 15 – May 9

Vanity Projects, 99 Chrystie St 2F, New York, NY, 10002 +16464102928

www.vanityprojectsnyc.com/ & https://daata-editions.com/

Saya Woolfalk is a New York based artist who uses science fiction and fantasy to re-imagine the world in multiple dimensions. With the multi-year projects No Place, The Empathics and ChimaTEK, Woolfalk has created the world of the Empathics, a fictional race of women who are able to alter their genetic make-up and fuse with plants. With each body of work, Woolfalk continues to build the narrative of these women’s lives, and questions the utopian possibilities of cultural hybridity. The Pollen Catchers is a continuation of ChimaTEK, in which the Empathics employ color-mixing machines to further shape shift their morphology. Sound attribution to The Hathaway Family Plot. https://daata-editions.com/artists/saya-woolfalk

“2017 promises to be an exciting year for Vanity Projects, which is partnering with Daata Editions, the British-based online art platform equally dedicated to outside-the-box experimentation. This initiative will bring a wealth of talent to both the Miami and New York venues, starting with Scott Reeder, followed by Saya Woolfalk, Ed Fornieles, Yung Jake, Jacky Connolly, Jillian Mayer, Jeremy Couillard, Rashaad Newsome and others. “A Goth Life,” a group show opening in June, cheekily brings together video that honors “our joyously soulless, self-reflective, insular, tension and angst ridden times,” just in time for the sunny summer. Key activations with art institutions will expand the project’s reach, with plans for potential events during Art Basel Miami Beach.” Text by Scott Indrisek

Vanity Projects in collaboration with Daata Editions welcomes Frieze, Vanity and Daata guests, Friday May 5, 10am-12pm for a screening of Saya Woolfalk’s work Color Mixing Machine 1-6, and complimentary nail polish manicures inspired by the artist & join Rita Pinto, David Gryn and Saya Woolfalk for drinks from 6-8pm. RSVP: contact@vanityprojectsnyc.com

Saya Woolfalk: ChimaCloud and the Pose System at Leslie Tonkonow. New works by the artist are on view through May 6th in Saya Woolfalk: ChimaCloud and the Pose System at Leslie Tonkonow Artworks + Projects, 535 West 22nd Street, New York, NY. www.tonkonow.com

Daata Editions X Vanity Projects featuring Scott Reeder

In Daata, Daata Editions, daataeditions, Miami, Nails, New York, Scott Reeder, Uncategorized, Vanity Projects on 22/03/2017 at 1:43 pm

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Daata and Vanity Projects are delighted to announce their collaborative partnership. We have launched a program from the Daata catalogue taking place over the next year, starting with Scott Reeder’s recent commissioned works for Daata launched at Art LA Contemporary 2017.

Vanity Projects is beyond a traditional gallery space.  While providing a bespoke nail experience, they offer video art programming aimed at changing the way people perceive and experience the video medium.

Directed by Rita de Alencar Pinto, the program includes collaborations with international curators and artists. In March 2017, Vanity Projects partnered with online art platform Daata Editions. Daata Editions commission’s artist video, sound, poetry and web. This new, logical and innovative way to collect art is designed as a native platform to a new generation of artists who work with moving image and sound.

Vanity Projects is committed to presenting contemporary video art and this partnership galvanizes their ethos of developing new and innovative platforms to present the medium. Starting March 25th, 2017, Vanity Projects New York and Miami will run concurrent programs featuring artists in the Daata catalogue. With both solo and group presentations the content spans a wide area of interests and artists point of view. https://daata-editions.com/

Schedule:
March 25 – April 14 – Scott Reeder
April 15 – May 9 – Saya Woolfalk
June 10 – July 7 – A GOTH LIFE
July 8 – August 3 – Ed Fornieles
August 4 – September 2 – Yung Jake
September 3 – September 29 – Jacky Connolly
October 30 – November 17 – Jillian Mayer
November 18 – December 3 – DAATA MIX TAPE
December 4 – January 2 – ART BASEL EDITION
January 3 – January 26 – Jeremy Couillard
January 27 – February 14 – Rashaad Newsome

http://www.vanityprojectsnyc.com

Daata Editions News: Anhedonia, Jacky Connolly, Chrissie Iles, NADA NY, Andrew Goldstein, A Goth Life, Strangelove, Cacophony at MOUart, NAUSEA VR …

In A Goth Life, Andrew Goldstein, Anhedonia, artnet, Chrissie Iles, David Gryn, Jacky Connolly, Leo Gabin, Metaphysics, NADA, NewArtDealers, Strangelove, Terry Smith, Uncategorized, VR on 28/02/2017 at 1:45 pm

Daata Editions latest news …

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Daata Editions Presents

Anhedonia, 2017 by Jacky Connolly

NADA New York, March 2–5, 2017

Daata Editions – Booth 1.03
Skylight Clarkson North, 572 Washington St. New York, NY 10014

Jacky Connolly’s Anhedonia, 2017, a New Daata Editions Commission. 18 minutes, screened daily throughout the art fair opening times.

Anhedonia talk: Chrissie Iles, the Anne and Joel Ehrenkranz Curator at the Whitney Museum of American Art, New York will be in conversation with Jacky Connolly on Saturday March 4 at 3pm in the NADA New York Auditorium, introduced by David Gryn of Daata Editions.

https://www.newartdealers.org/

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Daata Editions presents a new Foreword by Andrew Goldstein, editor-in-chief of artnet News

When it comes to existing in the ebb and flow of the art market, the paradoxical conundrum of digital (aka new media) art is present in its very name: While we live in an increasingly digital world, making such art ever more essential to mirror our lived experiences, the fact that we can’t touch this advanced variety of art with our own palpating digits makes it harder to sell, trickier to collect, and less commercially viable on the whole. …

Will this new art form one day come to us through subscription services, with physical objects as upsells? Will access to streaming digital art eventually be bundled together with other paid services, à la Amazon Prime? The commercial viability of digital art depends upon the continuation of such experiments, with persistent ingenuity and the ability to see beyond the time-honoured mechanism of gallery sales. For this reason, Daata Editions deserves our gratitude, and support.

Read the full text here

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A Goth Life … (A Stranger Love Version playlist)
Curated by Daata Editions
Space Bar & Gallery, Folkestone 13/14 March 2017

FREE continuous screening all day 11-5pm

Strangelove Time Based Media Festival 9-24 March 2017

A Goth Life is a compilation from artwork editions on Daata Editions
Artists: Larry Achiampong, Thora Dolven Balke, David Blandy, Jake Chapman, Jacky Connolly, Keren Cytter, Casey Jane Ellison, Tracey Emin, Ed Fornieles, Leo Gabin, Yung Jake, Rachel Maclean, Jillian Mayer, Takeshi Murata, Rashaad Newsome, Tameka Norris, Hannah Perry, Hannah Quinlan & Rosie Hastings, Scott Reeder, Jacolby Satterwhite, Zadie Xa.

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Cacophony

A playlist selection of Artist Sound on Daata Editions.

MOUart, Beijing, China

19 March – 19 April 2017

Artists: Larry Achiampong, Sofie Alsbo, Thora Dolven Balke, Jake Chapman, Matt Copson, Graham Dolphin, Tracey Emin, Leo Gabin, Joachim Koester & Stefan A. Pedersen, Lina Lapelyte, Rashaad Newsome, Hannah Perry, Ariana Reines, John Skoog, Stephen Vitiello.
Curated by David Gryn

A collaboration between http://mouart.com and http://daata-editions.com
Image: Leo Gabin – Surfer Ho Remix, 2015

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NAUSEA – A VR Exhibition by Metaphysics

Now Available via Daata Editions.

NAUSEA – A Virtual Reality exhibition for the HTC Vive curated and produced by Philip Hausmeier and his startup Metaphysics presents six artworks by the artists Eddie Peake, Florian Meisenberg, Anne de Vries, Rubén Grilo, Jack Strange and Anna K.E. The works are connected through an innovative portal system, showing a prototype of how art could be experienced in the future.

Daata presents Anhedonia by Jacky Connolly at NADA New York 2017

In Anhedonia, Chrissie Iles, Daata, Daata Editions, daataeditions, Jacky Connolly, NADA, New Art Dealers, New York, Uncategorized, Whitney on 20/02/2017 at 11:45 am

anhedonia-computer

Daata Editions presents …

Anhedonia, 2017 by Jacky Connolly

NADA New York, March 2–5, 2017 (Booth 1.03)
Skylight Clarkson North, 572 Washington St. New York, NY 10014 

https://www.newartdealers.org/

VIP Preview by Invitation: Thursday, March 2, 12–2pm
Opening Preview by Invitation: Thursday, March 2, 2–4pm

Chrissie Iles, Anne and Joel Ehrenkranz Curator, Whitney Museum of American Art, New York and Jacky Connolly in Conversation at the NADA Auditorium: Saturday, March 4, 3–3.45pm

Jacky Connolly, Anhedonia, 2017 (a New Daata Editions Artist Commission)
In Anhedonia (2017), a machinima film in six parts, Jacky Connolly turns her filmmaking practice towards a mysterious group home in the virtual American South. Several avatars live in three small buildings near the town’s railroad yard, where their lives are punctuated by hours spent in front of a screen. Images from elsewhere begin to intrude with mounting intensity, as the boundaries of the film are fractured by the characters’ visual and auditory hallucinations. These moments of psychosis give insight into the characters’ shared histories, as well as the dissociative atmosphere of their cultural landscape.

Jacky Connolly (b. 1990, Lower Hudson Valley, USA) is an artist and filmmaker based in New York. Connolly’s film works are indebted to cinematic and literary genre influences, as well as an innovative use of machinima technique for imaginative world-making and storytelling. She recently completed Hudson Valley Ruins (2016), a 30-minute machinima film created in a life simulation computer game.

Jacky Connolly’s commissioned artworks for Daata can be viewed and acquired online. There are 6 works available in chapters: 1. Anhedonia, 2. Anemia, 3. Alexithymia, 4. Amygdala, 5. Anorexia, 6. Amnesia, each in an edition of 26, of which 20 are for sale. An additional composite feature version (screened daily at NADA) is available for art Institutional acquisition and international film screenings. http://daata-editions.com

Chrissie Iles will be in conversation with Jacky Connolly on Saturday March 4 at 3pm in the NADA New York auditorium space, introduced by David Gryn of Daata Editions. Chrissie Iles is the Anne and Joel Ehrenkranz curator at the Whitney Museum of American Art, New York, and her recent curatorial exhibition was “Dreamlands: Immersive Cinema and Art, 1905–2016”. http://whitney.org/

The New Art Dealers Alliance (NADA) is the definitive non-profit arts organization dedicated to the cultivation, support, and advancement of new voices in contemporary art. Daata Editions is collaborating with NADA as a Cultural Partner. https://www.newartdealers.org/

Image: Anhedonia by Jacky Connolly, 2017 (courtesy of artist and Daata Editions)

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Daata at NADA

In bitforms, Daata, Daata Editions, daataeditions, David Gryn, Frieze, Frieze Art Fair, Jacolby Satterwhite, Jonathan Monaghan, Katie Torn, Michael Manning, New Art Dealers, New York, NewArtDealers, Quayola, Rashaad Newsome, Sara Ludy, Tracey Emin, Uncategorized on 01/05/2016 at 2:17 pm

Daata psoter for NADA

Daata Editions at NADA New York 2016

Daata Editions will launch Season Two with works by artists: Tracey Emin, Michael Manning, Rashaad Newsome, Jacolby Satterwhite, Katie Torn and bitforms gallery selected artists: Sara Ludy, Jonathan Monaghan, Quayola.

NADA New York
Opening Preview by Invitation:
Thursday, May 5, 12–4pm

Open to the Public:
Thursday, May 5, 4–8pm
Friday May 6, 11am–7pm
Saturday May 7, 11am–7pm
Sunday May 8, 11am–5pm

More info:
newartdealers.org

Artpsace preview

 

 

Daata Editions 5th Artwork Release – coming soon

In Amalia Ulman, Armory, Art Fair, Chloe Wise, Daata, Daata Editions, Daniel Keller, David Blandy, David Gryn, Ed Fornieles, Hannah Perry, Leo Gabin, Rachel Maclean, Takeshi Murata, Uncategorized on 27/02/2016 at 11:54 am

 

Ed Fornieles - Sleeping

Ed Fornieles, Sleeping 2015

 

Daata Editions 5th Artwork Released on Thursday 3 March 2016

coinciding with the New York art fairs …

Independent NY, The Armory Show, ADAA – The Art Show, Spring Break Art Show, Volta, Moving Image, Pulse and more …

Artworks:

Ilit Azoulay – Object #5
Helen Benigson – A Rude Girl Arse Glistens Like Silicone. Cluck, Cluck, Cluck. 5
David Blandy – Sea
Matt Copson – Letter from War
Ed Fornieles – Sleeping
Leo Gabin – The Heart Wants (Sound)
Leo Gabin – Fast Lost by Ho Ho Click (Video)
Daniel Keller & Martti Kalliala – Exitscape 5
Lina Lapelyte – Hunky Bluff ACT 5
Rachel Maclean – Let It Go Part 5
Florian Meisenberg – the_anciety_of_influence
Takeshi Murata – Tennis
Hannah Perry – let go beat (Sound)
Hannah Perry – Waiting here (Web)
Charles Richardson – Needles
Amalia Ulman – White Flag Emoji 5
Stephen Vitiello – The Waves (after Virginia Woolf)
Chloe Wise – we had a traumatic threeway

http://daata-editions.com

@daataeditions

 

 

 

Daata Editions featured in Elephant Magazine – Summer 2015

In Art, Art Basel, artists, Daata Editions, Elephant, Frieze, Magazine, Moving Image, NADA, Post-Internet, Video on 29/06/2015 at 12:00 pm
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Ed Fornieles, Bathing (2015). Courtesy the artist and Daata Editions

Daata-Editions

Dates: Ongoing

Daata-Editions launched its online platform for the sale of video, web and sound editions at NADA, Frieze New York, Salon 94 and Soho House this spring. The simple and extremely well designed project allows collectors to easily and confidently download digital art forms that have until now been thought of as difficult to acquire.

“It’s about creating an economy for artists working in these mediums during a curious time of change” says founder David Gryn, who has been working with artists for over twenty years, including curating the film programme at Art Basel Miami Beach. “People think that online is some kind of mythological space where things happen automatically, but that’s not the case. We need to encourage artists to know that these mediums are valued.”

‘Season One’ of Daata-Editions sees 18 artists including Ed Forneiles, Leo Gabin, Chloe Wise, Florian Meisenberg, David Blandy, Hannah Perry and Ilit Azoulay commissioned to produce six works, no longer than three minutes long each, which will be released on the site regularly. The artists are commissioned and paid in full for the works, as well as receiving royalties on the sale of the editions, and are free to experiment entirely on their artworks.

You can view and buy the works at www.daata-editions.com

by Molly Taylor, Elephant Magazine

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Taken from the latest print issue of Elephant Magazine

Elephant, Issue 23, Summer 2015 – What is Post Internet Art ?

Pages 19, 29, 135, 136

Elephant and Daata image

Daata Editions by Courtney Malick

In Art, artists, Daata, Daata Editions, David Gryn, Empower, Freieze, Moving Image, NADA, New York, NYC, Sound, Video on 01/06/2015 at 1:11 pm

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DAATA EDITIONS LAUNCH – A REFLECTION

by Courtney Malick

Perhaps one of the most difficult merges to successfully forge within contemporary art is between the curatorial and the commercial. Often when we seek to place what, from a curatorial perspective, seem to be productive frameworks around a grouping of artists, their work, and the ideas that they share, we lose the quality of broad universalism and “timelessness” that collectors may seek in new acquisitions to the margins of site-specificity and the binds of “context.” What makes malleable and unique projects such as Daata Editions stand out in their attempt at the pairing of these two supposedly adverse spectrums, that of the curatorial and that of the commercial, is its specific interest in artists whose work yields to the diverse but nonetheless pre-framed, non-site of the Internet. Furthermore, as both a curatorial and commercial project that is presenting new and commissioned works in video, new media and sound, Daata Editions is able to set certain guidelines beforehand, which allows visitors to the site and potential collectors of the works available there, a levelled playing field. In this way the sometimes fussy issue of context, from a curatorial standpoint, can be seen as a benefit rather than a constraint, which thus furthers the meaning of the works in question.

This platform is particularly exciting to see emerging right now, as so many younger artists, including all of those whose work appears in the first iteration of Daata Editions that launched at NADA New York in May 2015, are working in ways that resist traditional modes of exhibition, reception and therefore of collecting as well. It is important that while we continue to find new artists whose work pushes the definition of contemporary art, that there are also ever developing formats through which such work can be accessed and best understood. Older, conventional formats often found within the white cube, in which paintings are still hung on white walls and sculptures still meticulously placed on white pedestals, need not be replaced, so long as alternate avenues through which to engage with art and the complex ideas that it generates, continues to expand along with the work itself – such is clearly the admirable aim of Daata Editions. Contrary to the well trodden paths canonized by the white cube, artists such as Ed Fornieles, Jon Rafman, Amalia Ullman and the many others that Daata Editions commissioned work from, all of whom are still in relatively early stages of their practices, are specifically trouble-shooting, so to speak, in order to produce work that operates on other levels that exist in various realms including on the internet, within mobile social media systems, as apps, and generally as circuit-driven pieces of a much larger whole, as opposed to creating singular, physically tangible works that stand on their own or make one digestible statement.

For example, Ullman’s video, White Flag Emoji 1 (2015), utilizes Youtube clips and a security camera system called Dropcam and is set in various Airbnb apartments. In this way, while the work itself manifests as a singular video, its contents are fragmented and reference the online world, in its similarly fractured and link-driven nature. Such complex work still finds itself in galleries and museums, but it is most at home online, where it exists within a broader milieu and where its potential audience and collector-base can continue to grow and grow over time. Daata Editions also allows for a new generation of collectors, by commissioning works that exist within a larger edition range and are thus more affordable than most work of any media that is found and acquired through commercial galleries.

It is clear that Daata Editions allows for many new ways to think about collecting video, sound and new media art, and this exciting turn is also extended with the project’s intermittent interjections into art fairs, such as their recent collaboration with NADA New York. Though Daata Editions home base will remain online, where it has the ability to seep most easily into more and more visual and discursive outlets where its commissioned works can be seen, partnering with other commercial organizations such as NADA and Frieze among others, continues to promote their curatorial agenda and at the same time allows more potential collectors to consider new strategies for collecting editioned and digitized artworks. The more Daata Editions spreads this new methodology both online and through ongoing collaboration with various exhibition and commercially oriented organizations, the more the project’s core model will mirror the nature of the work it presents, which functions on various levels simultaneously. It is this through-line between work and methodology that makes the project especially compelling to watch as it continues to unfold.

Text taken from the Foreward at Daata Editions https://daata-editions.com/info/foreword

Courtney Malick website http://courtneymalick.com/

Daata Editions Launches Online Today

In artnet, Artnewspaper, Artprojx, Artspace, Bowery, Daata Editions, Frieze, Frieze Art Fair, makingitrain, NADA, New Art Dealers, New York, ratio3 on 14/05/2015 at 2:15 pm
Takeshi Murata OM Making it rain

Still: Om Making it rain by Takeshi Murata 2015

Daata Editions

Artists video, sound and web

Launches online today at 3pm

May 14, 2015

NADA NEW YORK

www.daata-editions.com

Daata Editions Season One artists:

Ilit Azoulay, Helen Benigson, David Blandy, Matt Copson, Ed Fornieles, Leo Gabin, Daniel Keller & Martti Kalliala, Lina Lapelyte, Rachel Maclean, Florian Meisenberg, Takeshi Murata, Hannah Perry, Jon Rafman, Charles Richardson, Amalia Ulman, Stephen Vitiello, and Chloe Wise.

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See:

The Digital Revolutionaries – The Shiboogi Version

Salon 94 Bowery – Video Wall 

www.daata-editions.com

Daata Editions on Artspace